Master's Degree in Communication Management in Barcelona

The Master's program in Communication Management prepares information and communication technology professionals to face the current technological and innovation context. It offers training that focuses on real-world skills. This helps develop important abilities for designing, managing, and leading business communication projects.

Thus, this master in communication trains students to create communication strategies that integrate digital tools into business communication and marketing

The Master’s Degree in Communication Management has a curriculum of 60 credits. This divides into 9 subjects and a Master's Thesis. It organizes in two semesters, which means it takes an academic year to complete the master.

The subjects aim to train and prepare students in information technologies and business communication. They also cover new technologies that are changing communication and the business and social environment. The curriculum of this master's degree in communication aims to help professionals solve problems and work well in teams. As well as to improve effective decision-making in their professional context and in the company's internal communication.

Below are the different subjects that make up the program, as well as the credits corresponding to each of them:

 

The master's degree requires  graduates and diploma holders with studies in the branch of Social and Legal Sciences. Preferably those degrees that have incorporated the development of knowledge, skills, and competencies in the business administration, communication, and marketing specific fields of study.

The preferential entry profile will be that of graduates in:

• Business Administration and Management and similar.
• Marketing and Digital Communication and similar. 

Likewise, official university graduates in the branches of Engineering and Architecture with specific training or experience in the aforementioned disciplines may enroll.

University graduates from other fields, or those who have not finished related official advanced degree programs, can also enroll. However, they must take a complementary training regarding business communication knowledge from a technological point of view.

At Euncet Business School - UPC, the educational experience integrates methods that enable students to effectively and creatively acquire the skills outlined in the master's program and adapt to the digital landscape of the professional world.

• Case studies. Specific business situations analysis in the classroom. The teacher proposes these situations, real or simulated, so that the student can design solutions to problems.
• Simulator and game-based learning. Students work in simulated scenarios where they can put their skills and knowledge into practice. As well as ideate, analyse, and evaluate their actions in a safe environment.
• Company visits. Visits to companies, entrepreneurship projects, or financial startups. In which students can learn first-hand about the real procedures used in the business world.
• Seminars, conferences, masterclasses, and workshops. Events in which the student can learn about different business ecosystems. This allows them to have direct contact with professionals with extensive experience in their sector.
• Tutorials. Face-to-face and online sessions to meet with teachers, and ask problems or doubts about the program units or specific ideas and concepts.
   

Here you will find all the information related to the admission requirements for the Master's Degree in Communication Management.

To apply for the master's degrees at Euncet Business School, students must have a bachelor’s degree, and submit a letter of motivation. Students must also send a photocopy of their passport or ID card, Curriculum Vitae, and Certificate of Qualifications.

Our academic committee, chaired by the director of the master's degree, will evaluate the profile and decide on the application.

In Admission, we provide more information regarding the requirements to access the Master's Degree in Finance.

To obtain the Master's Degree in Communication Management from the UPC, the student must complete a Master's Thesis (TFM).

The TFM is a subject of 15 ECTS credits and its characteristics must be similar to the following:

• Marketing or communication plan in the field of technology and innovation.
• An innovation, document synthesis or intervention and improvement project of the current situation of a company.
• Research work related to any of the areas of specialisation of the master's degree.

A doctoral professor will guide the work, which can be in teams of up to three students. According to the regulations of the TFM, the evaluation of the TFM will be individual.